Updates that make your website, social media, and promotional materials look like one brand.
Brand Development is for businesses that already have a brand but feel it is not presenting them as it should. Every project starts with a Website & Brand Analysis: we review how your brand appears today, compare it with your industry, and then make the refinements your brand needs to look consistent and trustworthy everywhere.
Here is how our Brand Development process works, step by step.
First, we take a close and detailed look at your brand in its current form.
During this process, we evaluate as a whole:
This shows clearly how your brand currently appears from the outside.
We analyze the kind of impression your brand leaves online and in print.
At this stage, we especially evaluate:
In many cases, whether a brand is perceived as strong or weak comes down to small but important details.
We do not evaluate your brand only on its own, but also in relation to its position within your industry.
By reviewing your competitors throughout your country and, when needed, at a local level, we evaluate:
This helps you see your brand’s current position more clearly.
We review whether your brand appears consistent across different platforms.
Within this scope, we evaluate areas such as:
The aim is a consistent and professional appearance on every platform.
We identify the areas that need improvement to make your brand stronger online.
During this process, we provide suggestions for improvement in areas such as:
This makes it clear what needs to change, and in what order.
Based on this review, we show you which improvements should be made. We start right away on the refinements in your proposal; if anything outside it comes up, we quote it before starting.
We don’t just tell you what to change; we make the changes ourselves.
Depending on your needs during this process, we:
So you end up with real improvements, not just a list of problems.
At the end of the process, we deliver the finished work in an organized way. Depending on your project, this includes:
Your website, social media accounts, and visual language now come together in a more aligned and consistent structure.
The timeline for the Brand Development service usually ranges from 10 to 14 days, depending on the scope of the project.
At the beginning of the process, we ask for a 50% upfront payment.
The remaining balance is requested after the work has been completed and delivered to you.
The starting price is a one-time project fee in USD for the starting scope below. We confirm the scope, schedule, and total price in a written proposal before work begins.
A Website & Brand Analysis, followed by a focused refresh of selected brand materials.
Website & Brand Analysis gives you an assessment and a prioritized list of recommendations. Brand Development goes further: it includes the analysis, and then we make the refinements ourselves. You end up with real improvements, not just a list of recommendations.
Brand Development works with your existing identity, and a simple touch-up of your current logo can be part of it. A new logo or a full identity system can be planned alongside our Logo & Corporate Identity Design service when needed.
Your website, your social media accounts, your promotional materials such as catalogs, brochures, and presentations, and your overall visual language. We agree on what to update in the proposal, and we can also add social media post and story templates.
Yes, we make the necessary visual and structural improvements to your website. A complete redesign or a new website can be planned as a Website Design & Development project.
Tell us about the website, web application, mobile app, or visual identity project you have in mind, and we will talk through the best way forward together.
Share your project, website (if any), and preferred start date.